Intuit Unveils AI-driven Expert Platform Experiences at Investor Day 2024

New innovations connect products across Intuit’s platform to deliver seamless, done-for-you experiences for consumers and businesses
BusinessWireSeptember 27, 20245 min

Intuit Inc., the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp, shared the company’s strategy at Investor Day and unveiled new AI-powered innovations that help consumers make smart money decisions year-round and fuel business growth on Intuit’s platform, supercharged with an AI-powered financial assistant in customers’ pockets.

“Intuit’s AI-driven expert platform delivers seamless, connected, done-for-you experiences that help customers make more money with less work and have complete confidence in every financial decision,” said Sasan Goodarzi, Intuit’s chief executive officer. “Built on years of investments in our data and AI capabilities, Intuit’s platform is perfectly positioned to fuel the financial success of consumers and businesses around the world.”

Make smart money decisions year-round with seamless integration of TurboTax and Credit Karma on one consumer financial platform

Consumers are trying to make ends meet, get out of debt, and save money. Upcoming innovations across TurboTax and Credit Karma will deliver a single, connected consumer financial platform that delivers insights and recommendations year-round and done-for-you experiences at tax time.

Credit Karma members will soon have access to their own personalized and interactive Financial Summary with tax, spending, credit, and debt insights all in one place. Members who link their accounts will be able to see when their spending could exceed monthly income with explanations of essential and non-essential spending and how it is impacting their ability to save money. When they receive a pay increase, Credit Karma will proactively update their estimated tax refund and members will be able to see recommendations about how 401K contributions and adjusting withholdings can help them increase their refund and save more toward retirement.

When Credit Karma members receive their W-2 or other tax forms, they will be able to take a photo through the Credit Karma app and upload the document right from their mobile device. Intuit Assist, the generative AI-powered financial assistant, will provide members a summary of the uploaded tax document and key information like employer, tips and social security wages. Come tax time, member information can be pre-filled in their TurboTax return along with linked accounts and the documents they’ve uploaded throughout the year, saving them time and giving them confidence they are getting their best tax outcome.

As one connected consumer financial platform, Credit Karma members will be able to file their taxes right from the Credit Karma app through a seamless filing experience powered by TurboTax – no need to track down another login and password. Because faster access to cash matters, members can choose to access their refund up to five days early by filing with TurboTax and having their refund deposited directly into their Credit Karma Money account.

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