Southern First Appoints Blair Miller as Chief Retail Experience Officer

PRNewswireFebruary 21, 20252 min

Southern First Bancshares, Inc. (NASDAQ: SFST), holding company for Southern First Bank, is pleased to announce the appointment of Blair Miller as Chief Retail Experience Officer and Executive Vice President.

Miller is a passionate leader with over 20 years of experience, most recently serving as Area Manager and Senior Vice President at Pinnacle Financial Partners for 12 years. As head of Southern First’s retail banking team, he will enhance the level of exceptional service and authentic hospitality the bank provides for clients. Miller’s life and career are aimed directly at serving others and fostering an engaged culture within the bank. Miller is active in the Upstate community, serving as Chairman of the Greer Chamber of Commerce Board and volunteering with Greer Relief. He is a graduate of the University of South Carolina and CBA Executive Banking School.

“We are excited to have Blair join our team. He dreams big, is full of creativity and passion, and will be a cultural multiplier for us, helping us further our mission of impacting lives in the communities we serve,” said Dave Favela, Chief Innovation Officer.

“Southern First is laser focused on client service and company culture, which are the two things I am most passionate about. I believe if you do those two things well, anything is possible, and I’m excited to get to work with this team of outstanding bankers,” commented Miller.

PRNewswire

newOriginal-white-FinTech1-1

We are one of the world’s leading Fintech-based media publication with our content strategized and synthesized to fit right into the expanding ecosystem of Finance professionals. Be it fintech live news, finance press releases, tech articles from Fintech evangelists or interviews from top leaders from global fintech firms, we give the best slice of knowledge topped up with the aptest trends. Our sole mission is to help tech and finance professionals step up with the rapidly emerging Fintech civilization and gain better insights to emerge victorious in every possible way. We adopt a 360-degree approach in order to cater to present a holistic picture of the fintech arena.

Our Publications



FintecBuzz, 2025 © All Rights Reserved