Bitwise Asset Management, the global crypto asset manager with $11 billion in client assets, and Nitrogen, an AI-powered suite of products for financial advisors, today announced the availability of Bitwise’s crypto model portfolios on Nitrogen’s platform. The new offering delivers Nitrogen advisors a professionally managed, research-backed framework for adding crypto exposure to client portfolios.
“For over a decade, we’ve built Nitrogen around a single objective: making sure advisors can walk into any client conversation and absolutely own it,” said Justin Boatman, Chief Marketing Officer and Head of Product Strategy at Nitrogen. “Partnering with Bitwise gives advisors a research-driven framework to put that into practice in the crypto space, and do it with confidence. Bitwise brings the kind of specialist expertise this space demands, and we’re proud to be the platform that puts it in front of tens of thousands of advisors.”
Bitwise continues to expand its model portfolio business, driven by surging advisor demand for outsourced portfolio solutions. From 2023 to 2025, assets tracking third-party model portfolios grew from $400 billion to more than $645 billion, a 62% increase.1
Bitwise’s model portfolios leverage the firm’s research and specialist expertise to select crypto-themed ETFs for different investor profiles and risk preferences. “Core” models offer broad exposure to the crypto ecosystem, while “thematic” portfolios give investors the ability to fine-tune their positioning by emphasizing specific themes, such as risk-managed exposure or crypto assets beyond bitcoin. The models are monitored and rebalanced systematically to mitigate target portfolio asset-allocation drift.
“What stood out to us about Nitrogen is how deeply embedded their platform is in the advisor-client relationship,” said Bitwise’s Senior Investment Analyst, Juan Leon. “Advisors already use Nitrogen to align on risk, build proposals, and make the case for their recommendations. Adding Bitwise’s crypto models to that workflow means clients can get exposure to one of the most exciting asset classes in the world without skipping a beat.”
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