Blue Cross Insurance Wins Platinum Award for Integrating InsurTech into Medical Insurance Services

FTB News DeskMarch 25, 20196 min

Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”) has won the “Insur-Tech Platinum Award” (“the Award”) at the “IFTA Fintech Achievement Award 2018” organised by the Institute of Financial Technologists of Asia Limited (IFTA). The award is a testament to Blue Cross’ success in integrating InsurTech into its medical insurance services to enrich and enhance customer experience.

The Award recognises Blue Cross for integrating industry leading innovative technology solutions into its services, as Blue Cross is the first insurance company in Hong Kong to adopt Blockchain technology in its newly developed mobile app, which provides one-stop medical insurance services, and greatly enhances the efficiency and security of its medical network services.

Mr. Patrick Wan, Managing Director of Blue Cross, said, “We are honoured to receive the ‘Insur-Tech Platinum Award’, which recognises our continued efforts in insurance service innovation. Blue Cross has been an InsurTech pioneer in providing all-round online services to our customers since 2000, delivering a secure, convenient and efficient service experience through the launch of various digital innovations. We have recently integrated Blockchain technology into our medical insurance services, which will allow our corporate clients to experience even higher quality and more secure services through our ready-to-launch mobile app. To suit individual customers’ needs, we will roll out a wider range of services in the mobile app, with a view to further demonstrating our strengths in medical insurance, particularly in the aspect of digital transformation. This Award serves as a strong encouragement and affirmation for us to accelerate our digitalisation journey. We will continue to strive to be our customers’ most preferred personal insurance partner by planning together for a ‘Smart’ life.”

Organised by the Institute of Financial Technologists of Asia Limited, the “IFTA Fintech Achievement Award 2018” aims at recognising companies, non-governmental organisations, non-profit organisations and individuals that have utilised, integrated or implemented information technology solutions for financial services in creative and innovative ways; acknowledging their efforts in promoting FinTech knowledge and competency; and increasing the overall visibility of financial technology in Hong Kong and reinforcing Hong Kong’s position as a top-notch FinTech hub. Award winners are highly praised for their innovation, professional trainings, industrial and social impact, sustainability, security, performance and quality, globalisation and scalability, competence and leadership, level of concern for the industry, cost effectiveness and business model, and compliance with rules and regulations.

Blue Cross (Asia-Pacific) Insurance Limited

Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”) is a member of The Bank of East Asia Group. With 50 years of operational experience in the insurance industry, Blue Cross provides a comprehensive range of products and services including medical, travel and general insurance, which cater to the needs of both individual and corporate customers.

In 2018, Blue Cross was assigned a financial strength rating of A (Excellent) and the long-term issuer credit rating of “a” by A.M. Best, a global full-service credit rating firm specialising in the financial service industry. For the latest rating, please access www.ambest.com.

SOURCE Blue Cross (Asia-Pacific) Insurance Limited

SOURCE URL : http://www.itnewsonline.com/prnewswire/Blue-Cross-Insurance-Wins-Platinum-Award-for-Integrating-InsurTech-into-Medical-Insurance-Services/637060

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