Dynasty Financial Partners Surpasses $100 Bn in Platform Assets

Milestone Achievement Underscores Firm’s Unrelenting Growth, Incomparable Platform, and Superior Service Propelled by Dynasty Network Firms’ Strong Organic Growth, Resilient Investment Platforms and Thriving M&A Activity
BusinessWireJuly 11, 20248 min

Dynasty Financial Partners announced that it has surpassed $100 billion in platform assets. This milestone is a testament to the quality and character of the 55 independent firms and over 400 advisors that comprise the Dynasty Network. With average assets under management (AUM) per firm of $1.8 billion and average assets per advisor of approximately $250mm, the Dynasty Network represents some of the highest AUM-per-firm and assets-per-advisor ratios in the industry.

Dynasty Financial Partners Founder and CEO Shirl Penney said: “Dynasty continues to lead the way in positively disrupting the centuries-old wealth management industry. Clearly our belief in the Triangulation of AdviceTM (when financial advice is delivered separately from where assets are custodied and separate again from where financial products are manufactured and sold) resonates in an industry that is ripe for change and we are proud to be the partner of choice for financial advisors and their clients who are in search of an integrated platform that powers their independence.”

“It has been inspiring to see the rapid growth of the independent advisor movement,” added Andrew Marsh, Dynasty Vice Chairman. “We are proud to support those independent advisors that are in search of enhanced Synthetic ScaleSM and superior operating efficiencies for their firms. Dynasty’s Supported IndependenceTM Model offers advisors the freedom to do what they believe is best for their clients, while providing the resources and support to grow their firms both organically and inorganically – potentially in partnership with Dynasty Connect and the Dynasty Investment Bank.”

Dynasty was launched in New York, NY, in December 2010 with a singular mission to empower top advisors to experience the benefits of independence for their clients, their teams, and themselves by providing unparalleled client service, an industry-leading platform and the most advanced offerings in the industry. Dynasty’s founding mantra was Objectivity Without Compromise, and as the business flourished, an increasing number of the nation’s most sophisticated advisors turned to Dynasty as a trusted partner to build their independent businesses without the conflicts inherent in the traditional wealth management space. Dynasty believes that many of the top advisors in the industry want to be Independent But Not AloneTM; they want to benefit from a community that helps them evolve from Advisor to CEOSM.

Growth in OCIO Offerings

Dynasty Financial Partners’ Outsourced Chief Investment Officer offering has experienced significant growth and has been well-received by advisors that see the benefit of outsourcing investments and investment operations. Dynasty currently maintains $49 billion on its Turnkey Asset Management Program and has been named one of America’s Best TAMPs by The Wealth Advisor.

Additionally, this past year Dynasty launched its managed models program called Dynasty Model Select, which has seen impressive early adoption. The program is expected to surpass $7 billion in assets under management by the end of the year.

The Debut of Dynasty Investment Bank

In May 2023, Dynasty became the only firm of its kind to launch an investment bank dedicated to the RIA space. In just its first year of formally operating as a distinct arm of Dynasty Financial Partners, the investment bank has harnessed the unprecedented M&A activity in the RIA space, advising on 18 M&A and recruiting deals representing $21 billion in target assets under management, including some deals in which Dynasty also invested through one of its capital programs. With this new offering, Dynasty empowers its Network Partners, as well as advisors and firms outside of its Network, to be intentional about achieving their corporate mission, long-term growth objectives and succession plans on their own terms. Dynasty can help advisors raise debt and equity; run recapitalizations; pursue acquisitions; execute sales; and conduct valuations.

Enhanced Technology Platform

Dynasty continues to roll out a purpose-built, secure, and fully integrated platform, providing advisors with a holistic 360-degree view of the essential data, analytics, and insights they need to efficiently manage and grow their businesses while seamlessly connecting with clients. This new experience was developed at the intersection of technology and transformation, harnessing the power of data and automation to help Dynasty’s network of firms serve their clients as never before. This new single pane of glass streamlines the workday starting with an intuitive, feature-rich dashboard, while the Dynasty Hub delivers seamless navigation for one-stop access points across the technology stack. Newly introduced capabilities in the Hub include Dynasty ProtectSM, a tool developed to support customized, secure data gathering from prospects and clients.

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