Shift4, the global leader in integrated payments and commerce technology, announces Pay with Crypto, becoming the first major payments company to allow businesses worldwide to accept cryptocurrency with the click of a button for both ecommerce and POS merchants.
Shift4 has made a name for itself solving complex payment problems that aren’t being addressed by legacy players. Simplifying crypto payments for merchants globally is in line with Shift4’s history of innovation.
“Shift4 powers a significant portion of restaurants, hotels, stadiums, theme parks, and other incredible experiences across the nation and increasingly, around the world. Our commitment is to provide innovative payment solutions for both consumers and businesses. With the rapid growth of crypto in everyday purchases, we are fully supporting this next evolution in commerce – and we intend to lead it.” – Jared Isaacman, Shift4 CEO
Shift4 merchants will be able to accept payments in a variety of cryptocurrencies from around the world, including Bitcoin (BTC), Ethereum (ETH), Solana (SOL), US Dollar Coin (USDC) and other major stablecoins. The new feature will be rolled out in stages across the different Shift4 products and business verticals. All payments in cryptocurrency will automatically be converted to US dollars and settled to the merchant.
“Shift4’s crypto products are focused on making crypto acceptance as easy as traditional credit & debit cards. We abstract away all the complexities for merchants so they never need to deal with crypto directly. There is no reason that taking crypto payments should be complicated and our solution gives our merchants peace of mind.” – Alex Wilson, Head of Crypto at Shift4
Crypto payments have grown in popularity as the cryptocurrency market capitalization reached $3 trillion this year with over 600 million users globally. As the crypto market has grown, so has demand from merchants and their customers to pay with crypto. TAO Group and BLADE will be among some of the first customers to use the new capability. Both have already had substantial interest from their customers for crypto payment options.
To build this product, Shift4 has combined their expertise in global payments with the expertise of Mesh. Mesh will provide secure account linking to help users connect to their exchange or wallet accounts to improve conversion rates.
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