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UATP Strengthens ‘Buy Now, Pay Later’ options with Floa

Partnership with Europe-focused BNPL leader increases the range of alternative forms of payment available to UATP Merchants
PRNewswireOctober 10, 20247 min

UATP, the global network that enables organizations to simplify payment processes to expand their capabilities, has added installment payments innovator Floa as a new option for merchants.

The partnership, slated to go live in Q4, will open up Floa well-established Buy Now Pay Later (BNPL) payment solutions, to UATP’s Network. Floa BNPL solutions are a flexible form of short-term financing that allows consumers to split their payment in 3 or 4 equal installments over 90 days.

Floa, owned by BNP Paribas, is the French leading provider in travel sector for installment payment solutions online and in stores. Floa widely offers its BNPL solutions with partners such as Selectour, MisterFly, Pierre & Vacances, Center Parcs and Iberia. Today, Floa has more than four million users and is also present in SpainBelgiumItaly, and Portugal, with plans to expand into GermanyLuxembourg, and the Netherlands.

Demand for BNPL is on the Rise

BNPL has rapidly gained traction with consumers, prompting merchants across verticals and markets to consider adding it as an option at checkout. The FIS-Worldpay Global Payments Report 2024 found that, globally, BNPL transaction values jumped 18% year-on-year between 2022-23 and anticipates a CAGR of 9% through 2027.

The latest Floa-Kantar survey https://group.bnpparibas/en/news/buy-now-pay-later-solutions-are-reaching-maturity-and-becoming-a-part-of-daily-lifefound that 68% of Europeans have already shopped in installments or via deferred payments, and 40% use this option at least eight times a year. 38% of European consumers using BNPL have used it for travel expenses. This payment facility has become a genuine growth lever for merchants in Europe because 1 in 2 users would be ready to change brands to benefit from it (54%).

This survey also discovered traveler preferences for alternative forms of payment differ across markets.  In FranceSpain, and Portugal, they tend to use more payment in three or four installments, whereas in Germany, Netherland and Belgium, deferred payment is far more popular.

This strong regional preference for BNPL highlights the importance of the Floa partnership and advances UATP’s aim of empowering Merchants to offer the right payment option to the right customer at the right time.

A Partnership Based on Mutual Success

Travel is one of the strongest use cases for installment payments, Floa and UATP have the domain expertise to become a leading provider of BNPL for European-based travel merchants,” says Marc Lanvin, deputy general manager of Floa. “We look forward to working together with UATP to help customers realize their travel projects with a first-class payment solution.”

Both UATP and Floa acknowledge that speed-to-market is one of the key drivers of the partnership. UATP’s platform has been architected so that implementing new payment providers and methods can be achieved through a single integration, using existing connections and technologies, taking less time and requiring fewer resources.

“Floa is a significant player in the BNPL space in some of Europe’s biggest markets and has identified travel as a growth sector which can be best targeted through the UATP Network,” said Zach Ornelas, UATP’s senior vice president of commercial.

He added: “Like UATP, Floa is committed to innovation within the payments space. With the backing of a major bank, it already has a significant market presence and will continue adding new features to its offer, which we look forward to passing on to our Network merchants.”

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