Applied Data Finance Adds Leaders to Boost AI-Driven Lending

BusinessWireAugust 1, 20254 min

Applied Data Finance (ADF), a fintech innovator dedicated to expanding fair and responsible credit access for underestimated U.S. consumers through AI-powered underwriting, today announced appointments to its executive and leadership teams, further solidifying its commitment to providing scalable, transparent, and data-driven lending solutions.

Deena Narayanaswamy Appointed EVP of Credit Risk

Deena Narayanaswamy has nearly two decades of experience in credit risk management and data science, having held senior roles at top fintech and financial services companies. Most recently, he served as Head of Credit at OnePay (formerly One) and previously held senior credit and data roles at Climb Credit, OppFi, Avant and FICO. Deena has also played critical roles in shaping predictive modeling and fraud prevention strategies in the fintech sector. He holds a Master of Science in Computer Engineering from the University of Minnesota and has completed executive education at the University of Chicago Booth School of Business.

At ADF, Deena will oversee the company’s enterprise-wide risk strategy, focusing on credit risk, fraud oversight, regulatory compliance, and model risk governance. He joins ADF’s executive leadership team and will play a pivotal role in scaling the company’s AI-driven lending operations.

Vijay Ravichandran Appointed EVP of Data Science and Analytics

Vijay Ravichandran brings ADF a wealth of experience from his time at leading fintech and financial services companies. Most recently, he was the Head of Decision Science at OnePay (formerly One), where he was part of the founding team for their India operations. Previously, he worked at Paytm and TransUnion where he led data science initiatives focused on credit risk and fraud prevention. He holds a Master of Science in Machine Learning and Data Science from Northwestern University.

Vijay’s deep knowledge of fraud mitigation, machine learning models, and data science governance will be instrumental as ADF continues to expand its AI-powered lending platform.

“Deena and Vijay are successful fintech executives with proven track records and extensive experience in credit risk, data science and AI that will further strengthen our platform offerings and empower ADF to provide fair credit access to underestimated consumers,” said Joseph Toms, CEO of Applied Data Finance.

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