Better Home & Finance Holding Company, the AI-powered homeownership company, today announced it has been selected as a finalist for the 2025 Finovate Awards in the Best Consumer Lending Solution category. The Finovate Awards honors financial institutions and companies driving innovation forward across lending, payments, financial inclusion, UX/CX, and more. Winners will be announced during FinovateFall in New York City this fall.
The Best Consumer Lending Solution award recognizes a bank or financial institution that excels in consumer lending by offering both quality products and an exceptional digital experience. Better earned its finalist spot for its Tinman AI Platform and Betsy™ AI assistant, which together power the company’s mission to make homeownership more accessible, affordable, and efficient.
“We’re proud to have been selected as a finalist for the 2025 Finovate Awards in the Best Consumer Lending Solution category,” said Vishal Garg, Founder and CEO of Better. “Better isn’t adding tech to a broken system — we’re building a new one. Our AI platform, Betsy™, runs on Tinman®, our rules-based decision engine that matches consumer and property attributes with the underwriting criteria across 45 of the nation’s largest investors. This technology has enabled us to help American families save an average of $20,000 over the life of their loan. We’re committed to building the future of home finance by making it cheaper, faster, easier, and just plain Better.”
Better has continued to deliver groundbreaking advancements in consumer lending. The company’s Tinman® AI Platform has evolved into a modular, API-driven solution that lenders and brokers across the country can adopt, while Betsy™, the industry’s first voice-based AI loan assistant, manages over 127,000+ borrower interactions each month, resolving 80% of inquiries instantly and reducing response times from hours to seconds. These innovations have powered initiatives like NEO Home Loans powered by Better, enabling loan officers to close loans faster and drive measurable growth in volume and margins.
Better’s leadership in AI-powered lending has been widely recognized in 2025, with honors including the Banking Tech Award for Best LendTech Solution – Digital Engine and the Fintech Breakthrough Award for Digital Mortgage Innovation.
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