Centric Bank has appointed Todd Ferrara to Senior Vice President, Director of Cash Management, where he will lead the Cash Management department, announces Patricia (Patti) A. Husic, President & CEO of Centric Bank and Centric Financial Corporation (OTC Pink: CFCX).
Under Ferrara, the Cash Management team supports the seven financial centers and three loan production offices across Centric Bank’s market areas in central Pennsylvania and suburban Philadelphia.
“We are thrilled to have Todd join our growing Philadelphia team. He brings over 25 years of banking experience to Centric Bank and has a proven record of success,” says Husic. “He has spent the last 12 years of his career in the suburban Philadelphia market and will be located in the Devon Financial Center. Over 53% of our Centric Bank loan portfolio is generated in suburban Philadelphia, and we’ve only begun to tap into that potential. Todd’s ability to envision cash management opportunities for our customers is vital to our compounding growth and allows our customers to spend more time on their business, not on their banking. Knowledge, trust, loyalty, and a genuine passion for helping businesses thrive make Todd a perfect fit for our relationship banking model.”
As Director of Cash Management, Ferrara’s responsibilities include sales leadership, business development, product management, and ensuring a responsive customer experience for Centric’s cash management product suite. Reporting to Christopher Bickel, Market Leader Main Line, and Commercial Revenue Officer, Ferrara will also develop the growing cash management team; partner with commercial lenders and financial center teams to meet the banking needs of customers and prospects; and build relationships with Centric customers by providing exceptional solutions to their cash management needs.
“I am excited to lead our Cash Management team and happy to be part of the Centric Bank family,” says Ferrara. “The Centric Bank Way culture is refreshing, and it’s immediately evident why they are celebrated as a Best Banks to Work For. The people are wonderful! Their We Revolve Around You promise is true at every level of the bank. Centric Bank is all about relationships, valuing both the customers and the employees.”
Before joining Centric Bank, Ferrara was at Bryn Mawr Trust in the role of SVP Small Business and Cash Management Manager. He earned a Bachelor of Science degree in marketing from Juniata College, Huntingdon, PA, and currently resides in Royersford, PA. He can be reached at tferrara@centricbank.com.
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