FI Navigator Corporation (www.fi-navigator.com), a web-based data and analytics platform for the banking vertical, announced industry veteran Edward Hunter’s addition to their management team as Director of Marketing. Hunter brings nearly 25 years of marketing and sales leadership experience in the technology and fintech industries including several years with early stage start-ups.
“Engaging with financial institution and fintech executives and leveraging FI Navigator to enhance performance and inject scale into their business model is incredibly satisfying. I am excited to be working with this exceptional leadership team to quickly position FI Navigator as the de facto standard for strategy and performance enhancement to the financial institution and fintech industries,” said Hunter.
Before FI Navigator, Hunter held sales leadership roles at Equifax and Sage responsible for bringing new products to market and rapidly growing sales pipeline and revenue. Prior to his time at Equifax and Sage, Hunter was the Director of Sales Development for a fintech start-up, Banker’s Dashboard, which was acquired by Deluxe Corporation for $45 million in 2012. Hunter also worked in marketing and sales leadership with fintech start-up BancIntelligence.com for nearly four years prior to their acquisition in 2007 by Fiserv for over $40 million.
“I had the pleasure of working with Eddie previously at BancIntelligence.com and witnessed firsthand his skill in constructing effective, scalable sales processes,” said Steve Cotton, CEO and founder of FI Navigator. “In the ensuing ten years, Eddie continued to adapt, innovate and deliver exceptional results for financial technology and information firms. We’re delighted with his addition to our growing team.”
About FI Navigator
FI Navigator provides a web-based financial institution vertical data and analytics platform to industry vendors & consultants and the financial institutions they serve. Their solutions instantly allow bank and credit union executives to develop strategy or to identify opportunities in profitability, franchise growth, risk management and product offering. Additionally, banking vertical vendors and consultants leverage FI Navigator to augment client strategy, sales and marketing. All components of FI Navigator’s offering center on enhancing financial institution performance. For more information, visit www.fi-navigator.com.