LionDesk Launches Mortgage CRM and Transaction Management Platform

FTB News DeskOctober 16, 20193 min
One of Real Estate’s fastest growing and most popular customer relationship management platforms has released a Mortgage specific version of its upgraded CRM, including Transaction Management

LionDesk, a best-in-class sales and marketing platform for sales professionals, announced the introduction of a mortgage industry specific version of their popular CRM and Transaction Management platform. Exclusively inside the new V2 platform, this new version is available to lenders, loan officers, mortgage brokers and more.

“We already have a large user base of lenders, loan officers, mortgage brokers, and title reps, and wanted to give them a system that’s specific to their business,” said David Anderson, LionDesk founder and CEO.  With the V2 platform mortgage professionals now have access to the advanced transaction management system which allows for seamless communication and management across every stage.”

“Mortgage professionals experience similar challenges to real estate agents,” said Marni Hale, LionDesk head of Marketing.  “It’s all about lead nurturing and follow-up which LionDesk makes incredibly easy, but we realized that mortgage professionals need a platform that’s specific to the language they use, the fields that are most important to them and the pipeline stages that are relevant to their business.”

The LionDesk Mortgage platform includes:

  • Custom Contact Fields
  • Prebuilt Transaction pipelines for Purchase and Re-Fi
  • Pre-written Mortgage specific Auto Drip Campaign templates
  • Advanced filters including exclusions and saved lists
  • Video Email and Video Texting
  • And so much more

“It was a natural extension for us to build LionDesk for the mortgage industry,” added Anderson.  “Real Estate Agents and Loan Officers communicate with each other daily, work the same clientele, and have the same needs.  An easy to use, powerful, and integrated sales automation tool that unifies the consumer experience that allows the sales professional to be more efficient and effective with the limited time they have each day.”

FTB News Desk

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