Parafin, a leader in embedded financing, today announced a new partnership with leading expert economy platform Kajabi on the launch of Kajabi Capital, an embedded capital program that grants Kajabi’s network of entrepreneurs access to fast and flexible financing.
This partnership expands on Kajabi’s commitment to building the most comprehensive, all-in-one platform for creators to monetize their expertise and scale their businesses. Eighty-one percent of small business owners who have applied for business loans or lines of credit reported difficulty accessing affordable capital within the past year, per Goldman Sachs’ 2025 report. Kajabi Capital addresses this gap directly by embedding fast, flexible financing into the platform experts already use to run their businesses.
Through Kajabi Capital, eligible US-based Kajabi experts can access capital offers directly from the Capital page within their Kajabi dashboard. The program expands Kajabi’s suite of financial tools, which also includes Kajabi Payments, offering experts a unified experience to accelerate business growth without leaving the platform. Once approved, most Kajabi customers receive their funding in as little as one to two days. Customers can use the funding for a variety of business-scaling operations, including hiring new employees, running ad campaigns, or launching a new product.
“Experts have been building trusted online businesses on Kajabi for years, long before the world fully recognized the power of the creator economy,” said Steph Visessung, VP, Commerce at Kajabi. “Our experts have told us loud and clear they need simpler, faster access to capital to keep growing. Kajabi Capital meets that demand, and our partnership with Parafin helps bridge the gap where traditional financial systems have fallen short, unlocking new ways for entrepreneurs to scale on their own terms.”
“Kajabi is one of the most respected names in the expert economy, helping entrepreneurs turn their knowledge into thriving digital businesses,” said Sahill Poddar, CEO and Co-founder of Parafin. “We’re proud to support Kajabi’s mission by providing quick and transparent access to capital, helping more experts grow on their own terms.”
By integrating Parafin’s capital infrastructure, Kajabi strengthens its position as the leading all-in-one platform for experts, uniting payments, education, and flexible funding under a single brand experience. The collaboration underscores both companies’ shared goal of helping entrepreneurs and small businesses thrive through simple, accessible financial solutions.
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