New Marketing Approach For Credit Unions and Community Banks
Credit unions and community banks have gained an advantage when competing for customers with national banks. Nettra Media has pioneered a new data-driven marketing approach that aligns advertising dollars with funded loans and accounts. While national banks continue to aggressively invest in their marketing outreach, smaller financial institutions have been at a disadvantage by not being able to align their advertising budgets with the number of home loans, vehicle loans, personal loans, and new accounts...