ViewTrade launches nextgen platform

Firm Also Introduces Expanded Support for Fixed Income, Complex Options, Mutual Funds, ETFs and Global Access Across its WealthTech Suite
PRNewswireMarch 19, 20244 min

ViewTrade Holding Corporation (“ViewTrade”), the force that fuels digital finance, announced through its technology subsidiary the official launch of NextGen,¬†the B2B2C retail trading platform that enables financial institutions around the world to deliver differentiated investing experiences while complementing their existing offerings. ViewTrade also unveiled details for its 2024 product roadmap, which includes increased support across all asset classes, including more robust offerings for fixed income and options, and expansion into additional global markets to offer a full and flexible suite of solutions for retail brokers and investors worldwide.

Designed to reduce time to market and the cost of delivering a fuller portfolio of financial services to retail customers, NextGen is built on a comprehensive and modern technology stack that can connect with any broker, custodian or third-party technology. NextGen is tailored to the needs of firms anywhere in the world in search of a white-labeled investment platform ‚Äď from banks and brokers to providers of embedded investing, retirement planning, alternative investing, foreign exchange trading, research and content, as well as multinational financial institutions and financial advisors.

Alongside enhancements to ViewTrade’s premier solution for advisors,¬†OneView, the launch of¬†NextGen¬†represents a powerful combination for wealth management, retail brokerage, and related markets. As part of ViewTrade’s holistic suite of technology, brokerage and global market access services, NextGen is a turnkey solution for firms who wish to introduce or enhance their retail investing and wealth management offerings.

With NextGen, ViewTrade’s clients can offer their retail customers:

  • A white-labeled investing experience, fully customizable both visually and functionally, available as a mobile- and desktop-ready responsive web app in addition to native iOS and Android applications
  • A modern interface for trading stocks, options (including complex, multi-leg strategies),¬†ETFs, mutual funds, UCITS, fixed income and more
  • Multiple languages, including complete support and top-to-bottom UI localization for right-to-left (RTL) languages
  • Market news and¬†watchlists
  • Historical performance/trading history
  • Simplified deposits/withdrawals
  • Advanced charting, screeners and technical tools
  • Robust security and data encryption measures

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