Infinicept, Parachute Advisory to amplify success of embedded payments

GlobeNewswireFebruary 20, 20244 min

Infinicept, a leading provider of embedded payments, and Parachute Advisory, a consulting firm specializing in payments solutions, announced a partnership designed to amplify success for software companies adding embedded payments through Infinicept’s Launchpay service. Parachute Advisory will work with Infinicept to support customers’ specific consulting needs and together the companies will help joint customers go-to-market faster.

“Parachute Advisory offers valuable consulting services to companies looking to get up and running quickly with our industry-leading Payfac-as-a-Service offering,” said Scott Agatep, Infinicept COO and GM of Launchpay. “By joining forces, we can offer software companies even greater advantages by helping them accelerate their growth and achieve greater results. We are fortunate to have worked with Parachute’s talented founder and will be able to seamlessly support our joint customers to create the best possible outcomes.”

Parachute Advisory is a go to market and sales consulting firm that offers customers its broad industry expertise in revenue growth methodology and embedded payments. Under the partnership, Parachute Advisory will work with customers to provide additional go-to-market support for Infinicept’s Launchpay customers. Joint customers under the partnership will immediately benefit from the acceleration and efficiency that come with an end-to-end, comprehensive embedded payments solution.

“Infinicept empowers software companies to move quickly and easily embed payments into their customer experience. Adding our go-to-market expertise helps customers create not only a successful payments offering, it also gives them the ability to realize revenue potential and deliver a seamless user experience,” said Ali Mast, Founder and Principal of Parachute Advisory. “I have known and worked with the Infinicept team for years and look forward to partnering with them to support customers throughout this exciting and complicated journey.”

Infinicept is an innovator in embedded payments, empowering software companies to improve their customer experience and drive revenue. Infinicept’s latest payment monetization solution, Launchpay, enables customers to add payments into their business without incurring any upfront costs or requiring development work. Customers own and control their program by managing pricing, marketing, sales, the merchant experience, and more, ultimately graduating to becoming a payment facilitator when they are ready. Infinicept’s Payment Operations Platform (PayOps) allows companies to achieve the benefits of embedded payments without any trade-offs to maintain ownership of the payments product.

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