Merchant Advance Capital Rebrands as Merchant Growth

PRNewswireJuly 5, 20194 min

Merchant Advance Capital The latest Fintech news today, Canada’s fastest and most transparent (no hidden fees) small business financier, is proud to unveil a complete brand refresh that reflects the company’s mission to help small businesses succeed. Canada, meet Merchant Growth.

Since 2009, Merchant has been helping small businesses grow through making financing easy to obtain, simple to understand, offering full transparency, using proprietary decision technology, and having great customer service – none of this will change under the new name. With Merchant Growth, customers and partners alike will never forget why Merchant is their best choice for financing – they truly care about small business growth.

Merchant’s product offering and great service will remain the same (let’s be honest, they may have some great new products). The comprehensive re-brand elevates the focus on growth for small and mid-sized businesses (SMBs) and includes a new logo, name, and website (coming soon). Merchant Growth’s new branding further enables the company to stand out, not only within the financing industry, but also within the ever-growing FinTech ecosystem.

“I founded our company out of my apartment 10 years ago. Back then our mission was simply to provide credit to small businesses, and we did that by providing one product, called a ‘merchant advance’. Today, we offer a comprehensive suite of financing solutions delivered with unparalleled convenience. In doing so, our mission has expanded to allowing business owners to achieve unconstrained growth, while reducing the administrative stress of running a business. As we’ve transformed our focus from one credit product to this far-reaching mission, we felt the need for our name to reflect this. We are Merchant Growth,” states David Gens President and CEO.

About Merchant Growth
Merchant Growth is Canada’s fastest and most friendly alternative financier. Merchant Growth’s innovative approach blends thoughtful customer care, complete transparency (no hidden fees), and the latest technology to provide fast accessible financing to small businesses in Canada. Basically, we work really hard to make business financing easy to understand, accessible for everyone, and make the whole process quick so small businesses can grow.

Lynsey Skramstad
Vice President, Marketing
General Phone: 1 (877) 370-8850


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